From the Ring to The Street: Everlast launches EVERLAST T.E.N.

The new premium capsule for the rediscovery of the brand’s historical matrices.

Everlast presents the EVERLAST T.E.N. capsule collection (The Everlast Nation), a collection of limited and exclusive pieces, to rediscover, in a streetwear key, the values and style of “ring” and boxing.

The Everlast T.E.N. capsule AW 19-20 takes inspiration from the combat element, from the street and from the gyms, where the struggle and survival meet as pivotal sensations. From the ring to the street – from the ring to the street – is the key to reading the new project signed by Everlast; a metaphor to be transposed in a contemporary key where people fight their personal battle. In this new path, the brand intends to embrace across different worlds, styles and visions, taking shape in terms of product in EVERLAST T.E.N.

Each single piece presents clear references to the world of boxing for materials, shapes, customizations and colors. Iconic garments of the ring as corner-ring shirts, hoodie sweatshirts and varsity jackets, are the focus of this collection that has as its objective the rebirth of the brand through its very origins.

Tags from the story
,